Google Bard: Everything you need to know

Meet Google’s AI chatbot Bard and understand how to use it. Here’s a ready reckoner.

Q: What is Bard?

A: Bard is an AI Chatbot developed by Google, based on their large language model (LLM) called LaMDA. Like ChatGPT’s GPT model, these neural networks mimic the brain’s architecture and generate human-like text and images, enabling conversational interactions.

Q: Is Bard free?

A: Yes, Bard is currently free to use. Initially launched for waitlisted users in the US and UK, it has now expanded to 180 countries including India. Google encourages users to try Bard and provide feedback for further enhancements.

Q: How to use Bard?

A: To access Bard, visit and log in with your Google account. Once there, you can use Bard’s AI interface. Enter your questions or prompts in the Text area or dictate them. Bard engages in conversations like a human, and you can explore alternative responses, provide feedback with thumbs up or down, and even edit your prompts for different answers. While Bard doesn’t save entire conversations, it does retain the prompts and questions you ask.

Q: How does Bard impact my business?

A: According to the tech giant, Bard will revolutionize businesses in India. Here’s what Bard claims it can do to help businesses:

  • Enhanced Customer Service: Bard’s advanced capabilities empower businesses to provide efficient and interactive customer service. It swiftly handles queries, offers support, and improves overall customer experience, leading to streamlined operations and increased satisfaction.
  • Lead Generation Made Easy: Bard’s ability to engage users and gather valuable insights makes it a valuable tool for lead generation. By understanding user preferences and requirements, businesses can provide targeted recommendations, attract new customers, and expand their reach.
  • Compelling Marketing Content: Businesses can generate marketing content using Bard that resonates with their target audience. 
  • Integration with Google Products: Google claims that Bard’s integration with various Google products presents new opportunities for businesses. 
  • Learning and Training: Businesses can leverage Bard for employee training and development also. 

Q: How is Bard different from ChatGPT?

  • ChatGPT, the default version, lacks Internet access, while its counterpart, Google Bard, enjoys the advantage of being connected to the web.
  • Google Bard’s comprehensive training includes data from the Internet, making it highly informative and capable of answering questions with up-to-date information and news.
  • ChatGPT currently lacks a dedicated mobile version, although users can access it via smartphone browsers.
  • While ChatGPT excels at generating text responses, it falls short in providing images, a capability that Google Bard possesses.
  • Bard is integrated with Gmail and this means that it offers AI chatbot assistance within the email service itself, unlike Chat GPT.
  • Bard also provides programming language support, with over 20 languages, including C++, Python, Java, TypeScript, and JavaScript. 

Bard is an ongoing experiment according to Google, which means it may not be completely accurate at this stage. Google is actively seeking customer feedback to improve its performance and enhance the experience.