We are Strategists, Planners, Listeners, Engagers, Curators and Custodians.

At The PRactice, we believe Public Relations is transitioning from a marketing to a management discipline. This approach leads us to view the entire stakeholder ecosystem to create coherence, and build relevance. In this way, we sustain relationships of deeper significance that inspire personal and collective action of stakeholders. In a hyper-connected, hyper-competitive global marketplace with more diverse audiences than at any other time in history, success often rests in the power of true collaborative communication. We help clients seize unforeseen opportunities and mitigate unexpected challenges by speaking with total authenticity and clarity, engaging the most critical stakeholders, wherever they are.

With strength of experience, diversity of backgrounds and a passion for ‘What Next’, our people are Strategists, Planner

Nandita Lakshmanan
Founder & Chairperson
Maya George
Vice President, Content
Sameer Rajadnya
Vice President, Communication Design
Narahari KS
Vice President, Media
Sylvia Mason
Creative Planner
Sudipta Gupta
Vice President, Human Resource
Meena Bisujaksha
Vice President, Finance
Prasad Karat
Client Relationship Lead, Technology
Priyanka Pandey
Client Relationship Lead, Technology
Ritika Kar
Client Relationship Lead, Technology
Reena Rajan
Client Relationship Lead, Technology
Sarita Falcao
Client Relationship Lead, Technology
Advait Soman
Client Relationship Lead, Technology
Anjali Ray
Client Relationship Lead, Consumer
Sameer Khair
Client Relationship Lead, Consumer

Global Partner

Porter Novelli is a leading global public relations firm, part of the Omnicom Group.

In January 2004, The PRactice and Porter Novelli became exclusive Brand Partners.

This association has a two pronged advantage:

For India based clients, it brings access to Porter Novelli’s vast expertise and resources in global media relations, digital and social media, and analytics and measurement.

For clients who are headquartered outside of India, the partnership ensures seamless integration of multinational client programs with Indian realities.

Our Commitment to Society

At The PRactice, we have entered into number of associations, partnerships and pro-bono projects simply because we believe in what they are attempting to do in society and public life, and we want to do our part in the community we all share.

Hitham

Using Carnatic Vocal music for building bridges of communication with Autistic children has been a passion for the renowned Bombay Jayashri, and we are proud to be able to work with her initiative in every way we can, via storytelling and communication support.

Pallium India

An NGO working towards palliative care in India, advising them on brand refresh, strategic media relations and digital engagement to meet the objective of creating awareness towards need for palliative care in India.

Prem Bhatia Memorial Trust

The Trust preserves the legacy of Prem Bhatia, the legendary journalist, and seeks to promote journalistic excellence in India. We work on branding, communication and media with the Trust at its annual event that recognises and awards excellence in Journalism.

The Handloom School

We were delighted to work with this unique school aiming to preserve India's refined textile art by training young weavers of the future, and promoting handloom as part of India's precious heritage. The PRactice helped the School with branding and communications, helping it share its academic program with the world.

Awards

Our Network

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