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About
About Us
Our Network
Our Team
Managing Partners
Clients
Expertise
Our Solutions
Our Programs
Awards and Accolades
Work
Case Studies
Smile Reports
Communication Design
Careers
Life at The PRactice
Our Values
Become a PRactitioner
Viewpoint
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green
Can an idea be truly impactful if it burns out as quickly as it catches fire?
Describing wicked problems as “unstructured, cross cutting and relentless”
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