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Hackers are actively pursuing potentially damaging information, ranging from financial data (customer and internal) to trade secrets, products in development, legal and personal data, controversial documents and more.
A startup that does not understand its ecosystem players and their impact could well be caught on…
Ancient cultures associate the number 13 with femininity and if there is any truth in that, it is certainly a lucky number for all!
Vivek Rana, CEO, The PRactice points out “Agencies may be getting bigger budgets or retainers but a large chunk of that is often allocated to paid media space or coverage. So perhaps out of a Rs 20 lakh retainer, you may be spending as much as Rs 18 lakh on paid exposure, in which case your revenues are not really increasing.”