Experience has always called the shots

The Grand Bazaar, or Al-Madina Souk is one of the oldest and most difficult to navigate marketplaces in the world. It is also one of the most fascinating!

5 PR veterans aspiring professionals can consider as mentors

Nandita Lakshmanan took The PRactice international through its alliance with Porter Novelli. Since then, under her able leadership, the company has won numerous international awards and continues to do so.

PR firms in India – a mid-year round-up

The second source for a list is the PRCAI website where member firms are listed and the Top 10 among the Indian firms are Adfactors (which is in a different league), Avian Media, Value 360, The PRactice, PR Pundit, Integral, Aim High Consulting and Madison.

The best jobs in PR

Anjali Ray who handles ‘South Australia Tourism Commission’ says that her job feels like a perpetual vacation!

An inspiring TEDx Talk powered by The PRactice

Akshai Abraham & his team are redefining the boundaries of education through Project KHEL.

Navigating Success for Startups in Twenty First Century Market Realities

A startup that does not understand its ecosystem players and their impact could well be caught on the wrong foot by making crucial business decisions with incomplete information.

They are basics for a reason

Understanding some of the basics of communication planning, whichever discipline you operate in, is critical to making a success of it.

Riding change: 4 women and their journey through the PR industry

Four women show how the public relations industry has complemented the startup boom in the country.